Inside Vs. Outside Sales – Sertifi’s Take

The following is interesting information from an IDC report which compared inside and outside sales groups.

According to the IDC report, “Inside sales representatives can reach out to roughly four to eight times more buyers than an outside sales representatives.” In addition the report states, “Customers often find inside sales professionals to be the preferred medium, lessening the pressure while managing the relationship. ” The IDC report continues by saying, “Inside sales plays a leading role at best practice companies in closing new business and extending the reach of a company deeper and more broadly within existing accounts and territories. Improved customer intimacy and increased sophistication in territory management are perhaps the largest areas of continued evolution among inside sales teams.”

Sertifi strongly believes that these Sales 2.0 tools such as web conferencing, electronic signatures and advanced CRM tools are playing a crucial role in the productivity of inside sales groups. Contact Sertifi Sales to learn more about how our Sales Acceleration solutions can drive revenue, increase sales efficiencies, and streamline the closing process for your organization.